Claire's is a retailer of accessories and jewellery to girls and young women, founded in 1961, and based in Hoffman Estates, Illinois, suburb of Chicago. As of May 3, 2014, Claire’s Stores, Inc. operated 3,071 stores in 18 countries throughout North America, Europe, and China. The Company also franchised 426 stores in 29 countries primarily located in the Middle East, Central and Southeast Asia and Central and South America. The Company also franchised 426 stores in 29 countries primarily located in the Middle East, Central and Southeast Asia and Central and South America.
Their stores are in 95% of all U.S. shopping malls, and Claire's has done more ear piercings than any other retailer, over 80 million in 25+ years. Their broad and dynamic selection of merchandise is unique, and over 90% of their products are proprietary.
The Claire's Target Market
Claire’s target customer is a girl between 3-18 years old with a particular focus on a core demographic of girls between 10-14 years old. Their Icing brand targets a young woman in the 18-35 year age group with a focus on our core 21-25 year olds who have recently entered the workforce. This customer is independent, fashion-conscious, and has enhanced spending ability.
Why Choose Claire's?
Claire's offers mind-blowing promotional deals round the year, along gift cards, flash deals and clearance sales to take your online shopping experience to a whole new level altogether.
You can get up to 75% off on clearance items and regular BOGO sales clubbed with some exciting offers. Claire Club also lists some highly lucrative deals on select merchandise. Their stylish headbands, hair clips, styling tools and hair bands are the season’s hottest looks and you can get them at some very reasonable prices.
Unlike many other web sites that have special rules and lots of fine print, Claire's.com offers free shipping on all domestic orders placed on their website valued above $35, with no minimum order sizes or special exceptions.