The product range of Dove was introduced by the Lever Brothers in the year 1957 and they started with the manufacturing of beauty soap bars which is still being sold today. Although the brand had evolved a lot during the last 58 years, their messages of “Dove is Good for Your Skin” and “Dove Won’t Dry Your Skin Like Soap Can” are still relevant in today’s world and is still being used to sell the brand.
Besides the quality of the products sold by Dove, it is also the power of Dove’s advertising that has pushed them beyond boundaries. In the ‘60s, the concept of testimonials from real women was used to advertise the brand. In the ’70s, Dove communicated the non-drying effect their soap has on the skin by introducing the 7-Day Test. Fast forwarding to the future, Dove has got a range of products such as lotions, hair care, body wash and facial care goods.
Their campaigns of “Real Curves” and “Campaign for Real Beauty” was developed to redefine what beauty is in the eyes of society. By undertaking this powerful task, Dove hoped that people will have a healthier and more democratic view of what beauty is. Done without any product placement, Dove coupons this campaign solely with traditional advertising mediums and also by promoting their philosophy behind women, self-esteem and beauty.
Dove began introducing its brand into international markets in 1989, first into France, Germany and Austria They then expanded into 55 countries between 1991 and 1994. The Dove influence and motto is a unique one and with that, Dove has sustained their presence in the market.
Using the Dove Coupon Code
Redeeming the Dove offers is as easy as scrolling through the list provided and picking a free code that you would like to use. Click on the link to get necessary information such as codes or link to the website. Once you have used this Dove discounts, you can then scroll through and find another promotion that you would like to use. Our list of offers is always updated so be sure to check with this page daily so you don’t miss out on the best deals!