In 1920, Maurice R. "Robbie" Robinson founded the business he named Scholastic Publishing Company in his hometown of Wilkinsburg, right outside Pittsburgh, Pennsylvania. As a publisher of youth magazines, the first publication was The Western Pennsylvania Scholastic. It covered high school sports and social activities and debuted on October 22, 1920.
Scholastic Corporation is a U.S. publisher and education and media company known for publishing, selling, and distributing books and educational materials for schools, teachers, parents, and children. Products are distributed to schools and districts, to consumers through the schools via reading clubs and fairs, and through retail stores and online sales.
Today, in addition to Harry Potter and The Hunger Games, the company is known for its school book clubs and book fairs, classroom magazines, and popular series: Clifford the Big Red Dog, Goosebumps, The Magic School Bus, and I Spy. Scholastic also publishes educational technology programs: READ 180, MATH 180 and SYSTEM 44.
Scholastic Book Club
Scholastic reading clubs are offered at schools in many countries. Typically, teachers administer the program to the students in their own classes, but in some cases, the program is administered by a central contact for the entire school. Within Scholastic, Reading Clubs is a separate unit. Reading clubs are arranged by age/grade.
Scholastic also offers a host of specialty book club fliers including Club Leo (Spanish language for grades K–8), and Click (Computer games and media for all ages).
Scholastic typically offers participating schools and classrooms 1 "point" for every dollar (or local unit of currency) of products ordered. Additional points may be earned during special promotion times, such as the beginning of the school year. Points may then be redeemed for books and school supplies at a rate of approximately 20 points to the dollar. At minimum, schools earn 5% of book orders in free products. With special promotions, return rate can be higher (15–100%).
Warehouse Sales
With the Big Warehouse Sale get up to 80% off on everything you purchase. Register online to get a discount of $10 on your purchase of $50 or $25 off on your purchase of $100. Hundreds of items are available at $2 or less. Take an extra 50% off permanently reduced red tag items. Get more, save more with Build-a-BOX. Fill a Build-a-BOX with books of your choice from a specially selected collection of clearance items. Pay only $24.95 plus tax for each box you build.
Scholastic Book Fairs
Scholastic Book Fairs serve to promote the habit of reading in school-going children. By offering children a wide selection of books and related material through the school system, we wish to give them an opportunity to read by choice and not by compulsion.
Scholastic delivers its Fairs to schools, with the majority of books displayed on specially designed child-friendly racks. Books are grouped by age or grade-level, so it’s easy for kids to find characters and subjects they love and want to read about.
To add value to the fairs, a lot of activities like workshops, author visits, contests, etc are planned and executed. Scholastic also provides planning materials, promotional tools, and merchandising displays to help the school create an exciting and fun bookstore environment. Scholastic Book Fairs offer a new assortment of books for different fair cycles and consistently includes the latest award-winners and most popular books from around the world.