Twilio is a pioneer in the field of infrastructure as a service (IaaS). It is basically a company that offers a number of cloud solutions to business around the world – most notably cloud based automated calling and communicating services.
It is based in San Francisco, CA and has clients in most of states in the US, along with many international clients – prominently in the Middle East.
How the services are offered
The way Twilio offers its services to developers, businesses and individuals is one of its kind. It has since been copied by many other software developers but it doesn’t change the fact that it was pioneered at Twilio. Primarily the services are offered to developers through the custom integration modules of the API as well as the website infrastructure. This ensures that the services offered are fully compatible to every website out there and they don’t act outside the website infrastructure or as standalone entities. This removes the need for any additional tweaking or changes to the website API and the integration can be as easy as pasting a custom HTML code provided to the developers by Twilio.
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Phone calls in the cloud
Voice over internet protocol (VoIP) has gained significant traction in the recent years – especially after the launch of services like Skype and WhatsApp. However, the first one to try, test and implement successfully this technology was Twilio. The API created for voice calls there were entirely made from, made to, hosted in and stored with cloud infrastructure was first published in 2004. After the launch, the API was offered to many websites as a promotional too. It was found that the API was extremely useful to businesses that regularly had to talk to their customers for customer service and other service related issues. The API provided by Twilio was efficient, made it possible to make or receive calls with a virtually uninterrupted environment and ease of operation.
Text messages in the cloud
Similar to phone calls in the cloud, the text messaging in the cloud API was developed. It allows the developers to hold conversations via text messaging with their registered website users. The simplified approach to customer service solutions is what has brought the company its success and recognition so far.
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